13 bytes added ,  00:08, 16 September 2014
adding a link
The album site requires a password to be submitted where the link to the download page can be sent to. The site itself states:
<blockquote>as a thank you to our fans for your continued support, we are giving away the new nine inch nails album '''one hundred percent free''', exclusively via</blockquote>
<blockquote>we encourage you to [ remix] it, share it with your friends, post it on your blog, play it on your [[podcasts|podcast]], give it to strangers, etc.</blockquote>
According to a [ Rolling Stone article], the album was finished May 4th and sent to Sudjam, the company that manages, at 9:30 p.m. for a midnight release.